MUMBAI: CNBC is planning to expand further into the Asia Pacific region by introducing new programmes and shows.
CNBC will be launching new local programming initiative and introduce an expanded local news and operations team on October 2, said an official release.
The business news channel is planning to launch two new shows which includes Trading Matters and Australia This Week to be anchored by Australian business news journalist Oriel Morrison. Morrison was formerly with the Nine Network, Sky News, Channel 7 and Bloomberg.
The Trading Matters will provide Australian investors with real time, actionable information on local share and market performance with access to the country's investors and money managers- revealing the inside track on opportunities for both the institutional and retail investor. While the half hour show Australia This Week will screen a summary of the key events after the close of trade that shaped the week - deals, market and policy decisions.
CNBC Asia Pacific president and managing director Jeremy Pink said,"CNBC has enjoyed tremendous growth in Asia Pacific this year. These new Australian initiatives are part of a significant investment that we have committed to further expanding in the region."
CNBC Asia Pacific director, news and programming John Casey said, "We take our business seriously because there is nothing more important than getting it right when people's money is on the line. 60 per cent of CNBC's viewers act on the accurate and unbiased information they get from us so we are sure CNBC's new initiatives will resonate with the business and investing communities, both in Australia, and also around in the region."