Aaj Tak introduces Anjana 2.0, an AI Anchor modelled on a ‘Human’ anchor

Starts 3rd October

Vanita Keswani

Madison Media Sigma

Poulomi Roy

Joy Personal Care

Hema Malik

IPG Mediabrands

Anita Kotwani

Dentsu Media

Archana Aggarwal

Ex-Airtel

Anjali Madan

Mondelez India

Anupriya Acharya

Publicis Groupe

Suhasini Haidar

The Hindu

Sheran Mehra

Tata Digital

Rathi Gangappa

Starcom India

Mayanti Langer Binny

Sports Prensented

Swati Rathi

Godrej Appliances

Aaj Tak introduces Anjana 2.0, an AI Anchor modelled on a ‘Human’ anchor

Aaj Tak's second AI anchor 'Anjana 2.0' takes a prime-time slot on the national TV channel.

aajtak

Mumbai: Aaj Tak being the industry’s torchbearer, continues to establish its leadership with India’s first-ever AI Anchor modelled on a ‘human’ anchor. India’s most popular Hindi news anchor and Aaj Tak’s prolific news presenter, Anjana Om Kashyap, will now be complemented with an AI Avatar, Anjana 2.0.

In the history of Indian Broadcast Journalism, no other channel has consistently introduced such groundbreaking technological innovations. With general elections around the corner, Anjana and Anjana 2.0 will be seen in a formidable partnership both on-ground and on-screen. Anjana is the managing editor of 'Aaj Tak' and has gained country-wide popularity for her shows ‘Halla Bol’ and ‘Special Reports’. Introduced in prime time on Tuesday, the AI avatar has already started to create a buzz on social media with netizens pouring in with their comments.

With Anjana 2.0, Aaj Tak will have its second AI Anchor featuring prime-time programming on a national television channel. In the recent past, Aaj Tak introduced India’s first-ever AI Anchor SANA’ who is gaining success owing to her news presentation and production with wide-ranging interviews of state heads, business leaders, entertainment megastars etc. In under six months, Sana has already earned numerous accolades both on a national and international scale, including interacting with PM Modi (the first AI Anchor to interact with a head of the state), Reading a French bulletin, anchoring a dedicated show on prime-time, and interacted with global business leaders like Brad Smith of Microsoft, celebrities like Shahrukh Khan and TV personality Seema Taparia.