MUMBAI: IMG/Poe Boy/Atlantic recording artist Flo Rida has announced an array of activity surrounding his hot new single, G.D.F.R. (feat. Sage the Gemini and Lookas) is available now at all DSP’s. Currently standing at number one atop the iTune’s stores Top Hip-Hop/Rap Songs chart, G.D.F.R. (feat. Sage the Gemini and Lookas) is featured in the latest ad from the new NBA on ESPN campaign titled, This Is Your Game. The track will be the baseline soundtrack for ESPN’s coverage of the entire 2014-15 NBA season, with spots and other digital/social elements slated to run across all ESPN platforms.

G.D.F.R (feat. Sage the Gemini and Lookas) has also received online appreciation, with critical acclaim coming from national outlets as The Source, which noted the track is “likely to be a club favourite.” In addition, the track’s official lyric video was premiered on Flo Rida’s official YouTube channel.

Flo Rida who is a recognizable hip hop hero, burst out of the gate in 2007 with the RIAA 7x platinum certified hit, Low (feat. T-Pain) and spent 10 consecutive weeks atop the Billboard Hot 100. The Miami-based rapper has a string of record-breaking, multi-platinum certified singles, including the worldwide favourite, Right Round (Feat. Ke$ha), In the Ayer (feat. will.i.am) and Club Can’t Handle Me (feat. David Guetta). In addition, Flo has made guest appearances on tracks such as David Guetta’s platinum certified Where Them Girls At, Troublemaker and Taio Cruz’s chart-topper, Hangover.