KOLKATA: Star & Disney India has appointed Kevin Vaz as CEO of infotainment & kids genre. However, he will continue to lead the regional entertainment channels as well. He has been given the responsibility following the stepping down of Anuradha Aggarwal who was head of English, infotainment & Kids cluster at the company.
Vaz has been associated with the broadcaster for a long period. He joined as a sales executive in 1996 and went on to become the sales manager in 2000. By 2009, he was promoted to president – ad sales, where he built the monetisation engine that allowed Star to invest more aggressively in content and remain profitable at the same time.
Back in 2018, he was elevated to CEO of regional entertainment and was given the charge of heading Star India regional channels portfolio across Maharashtra, Bengal, Tamil Nadu, Andhra & Telangana, Kerala and Karnataka.