MUMBAI: As part of a major cross-media drive, BBC Worldwide is bringingthe cjhildren's show Teletubbies to Polish national television for the first time. This month will see the famous children's series, produced by Ragdoll, appear on Polish public broadcaster TVP. In india the show airs on Pogo.
 
 

BBC Worldwide has licensed 156 episodes of Teletubbies to TVP for three years. In addition, BBC Worldwide has secured further deals to launch a Teletubbies magazine in Poland as well as two new Teletubbies DVDs in time for Christmas. The magazine, to be published in Polish by Egmont Polska, will be a 24-page, monthly publication and will launch in September.

On the show The Teletubbies, Tinky Winky, Dipsy, Laa-Laa & Po, live and play over the hills and far away in a magical place called Teletubbyland, where just about anything can happen. The programme features live action films of real, happy children seen through the screens on the Teletubbies' tummies. The programme is designed to be a 'conversation' with the child viewer and aims to nurture early childhood development by building children's confidence and encouraging their curiosity.

BBC Worldwide had secured a Teletubbies DVD deal in Poland earlier this year with local distributor, Best Film. A raft of ten Teletubbies DVDs was licensed under the agreement - with five currently available, two more planned for launch before Christmas and the remainder to launch next year.

BBC Worldwide territory manager for Eastern Europe and CIS, Elin Thomas, said, "Teletubbies remains one of the BBC's most successful international hits. It is a great testament to the series that after years of international success, the Teletubbies phenomenon is still finding new audiences around the world." Teletubbies will also broadcast in Poland on BBC Prime.