MUMBAI: Broadcaster Zee Entertainment Enterprises Ltd (ZEEL) has introduced four new packages under its revised Reference Interconnect Offer (RIO) taking its total bouquet offering up to 86 from 82. All the four bouquets are targeted at regional markets.

Zee Prime Pack Odia Telugu SD, Zee Prime Pack Odia Telugu HD, Zee Prime Pack Odia Bangla SD, Zee Prime Pack Odia Bangla HD – the new packs - have been priced at Rs 25-35. The new RIO will be effective from 4 June.

After the 31 March deadline for consumer migration under the new regime expired, there have been changes in pricing . Along with ZEEL several other broadcasters have revised their channel prices and launched new packs. Moreover, many new packs have been launched as well as withdrawn.

The new tariff order mandated by The Telecom Regulatory Authority of India (TRAI) has put power in hands of consumers to choose channels as per their own choice.