Mumbai: On the occasion of World Environment Day, Sony Pictures Networks India has taken the opportunity to highlight the significance of sustainability efforts in the M&E space through a social media post.
Here’s a glimpse of SPNI’s eco-action undertaken for an upcoming show being filmed at the locales of Manali, where SPNI partnered with Pradeep Sangwan and his team at Healing Himalayas to reduce their footprint by segregating waste and reducing food wastage. For this shoot, the crew was successful in diverting over 1350 kgs of waste from landfills and the usage of over 10,000 plastic bottles was mitigated. The initiative also got on-board artists including Neena Gupta, Ratna Pathak Shah among others to share their sentiments on the media and entertainment industry’s step towards Zero Waste Production.
With a goal to achieve Zero Waste to Landfill, SPNI has implemented a comprehensive waste management approach for both the organisation as well as its content production teams. In Mumbai, SPNI is associated with G.A.M.E (Greening Advertising Media Entertainment) as the sustainability consulting partner, as part of the initiative for the various shows filmed in the city.