MUMBAI: Romedy Now, in collaboration with designer Ken Ferns is all set to launch its merchandising line of clothing – the LOVE. LAUGH. LIVE. collection at the India Beach Fashion Week.

The fifth edition of the event being held in Goa will witness celebrity Gauhar Khan unveil the stylish collection.

Times Network executive VP and head–entertainment cluster, Vivek Srivastava said, “From being a television channel, we are now foraying into the fashion space by launching our first “Love Laugh Live” themed collection at the India Beach Fashion Week – season 5. The idea of introducing the branded clothing line is to strengthen our connect with our viewers and the target audience. From flirtatious frills to bright sunshine colors, this clothing line will spell Romance. It’s time now to wear the Love.”

The collection revolves around the basic purpose and fundamentals of healthy living and loving. It symbolises the essence of life; to spread love, laughter and cheer. From bright sunny days to sunshine smiles, blushed cheeks and colors that spell Love, this collection will bring to life the feeling of a romantic touch, warmth and humor spread by Romedy Now.