MUMBAI: Indian TV producers can take heart. One of their ilk will be taking centre stage come 10 April at arguably the world’s largest TV and digital content gathering - MIPTV in Cannes.
The chutzpah that One Life Studios founder & chief creative Siddharth Kumar Tewary has displayed by keeping IP ownership of his on-air Porus on Sony Entertainment, striking innovative distribution deals with productions he does for Indian broadcasters and the massive slate that he has developed in the 10 years since Swastik Productions existence has caught the attention of the Reed Midem team.
And it has featured him in a session that is entitled Asia: New Producers to watch.
And what’s special about Tewary being featured as a top producer is the fact that he is a creative professional who turned entrepreneur. The other folks featuring in the panel are working in networks: SBS (Seoul Broadcasting System) global productions producer InSoon Kim and Japan’s Nippon TV producer Hisashi Tsugiya.
InSoon Kim is a producer in the company which has been behind such shows as The Fantastic Duo, Running Man, Spooks love her, I can see your voice, among many others. Tsugiya is the producer of a series called Mother, which has ben adapted in several countries.
Tewary is excited to be able to give his perspective on producing at MIPTV and to be on a panel which has highlighted him not just as an Indian producer but as an Asian one too. Says he: “We at One Life have been producing historical series for sometime. But what many don’t know is that we have a slew of affiliations with other producers who we are partnering under the One Life/Swastik umbrella. Finally, we have also turned distributor and have been representing a clutch of producers in India for international syndication sales. Hence, telling the story from both a creative and business growth perspective will be quite interesting.”
The Asia: New Producers to watch session is to take place at Auditorium A, in the Palais des Festivals on Level 3.