EA Sports presz Moore to dwell on opportunities in digital sport at sports summit

EA Sports presz Moore to dwell on opportunities in digital sport at sports summit

MUMBAI: EA Sports president Peter Moore will be delivering a keynote presentation to an invitation only audience of 250 digital experts from brands, rights holders and agencies, at the inaugural Leaders in Digital Sport being hosted at Chelsea FC on 6 October as part of the Leaders Sports Summit.
 
An advisory board comprising senior executives from BSkyB, BBC, Liverpool FC, Chelsea, The Football League and ESPN has been engaged to help shape the content. This will cover in detail future digital technologies that will change sport, how tomorrow’s consumer will engage with sport, what can be learnt from successful commercial models outside sport and how social media is changing the face of communication. 
 
At the conference, Moore will deliver an insight into the future of media technologies and how consumer behaviour, interaction, lifestyle choices and loyalty is changing as a result for sports rights holders and brands. He is one of Sports Business Journal‘s Most Influential People in Sports with over 25 years of leadership experience in gaming, entertainment and consumer products.