MUMBAI: Cartoon Network (CN) New Media has partnered with Crisp Thinking, the online child protection specialist, to integrate its net moderator system into Cartoon Network Universe:FusionFall.
Cartoon Network Universe:FusionFall is CN‘s first massively multiplayer online game also known as MMOG.
FusionFall is a re-imagined and futuristic three-dimensional adventure, set during an alien invasion of the CN universe. Thrust into the role of a cartoon boy or girl, the players team up with other players and CN characters to visit more than 60 different playable areas and defend the CN universe from an alien invasion of epic proportions.
This partnership represents a complete suite of safety features in an online game, geared toward kids between 8-14 years of age.
Launching in autumn 2008, FusionFall targets the growing and "sophisticated" kids‘ interactive gaming market. The game aims to bring CN‘s characters, like the stars of Foster‘s Home for Imaginary Friends,Ed, Edd n Eddy,Dexter‘s Laboratory,Ben 10 and The Powerpuff Girls to the online gaming realm.
The additional safety features in the game include moderated character names, chat filtering, chat monitoring, forum filtering and short game missions.
"One of the critical design aspects for Cartoon Network during the entire FusionFall development process has been to establish a safe online environment for children while still allowing them to have a robust community experience," said Turner Broadcasting System Animation Young Adults and Kids Media Group SVP digital Paul Condolora.
"With Crisp Thinking‘s expertise and substantial safety features we believe we are delivering an experience kids have come to enjoy online, while providing parents a very safe environment they rightfully demand," Condolora added.