MUMBAI: The Walt Disney Company president and CEO Robert Iger unveiled the newly redesigned and enhanced Disney.com web site at the 2007 Consumer Electronics Show. The site will be launched later this month, informs an official release. |
"We are witnessing an explosion of media and Disney is both reaping the benefits of that explosion and acting as a catalyst by taking a technology-friendly approach," said Iger, noting that the company was the first to offer movies and TV shows for download on iTunes last year. Taking advantage of the growth of broadband and new web tools, Disney.com is an interactive experience that offers personalization and community-building amidst a broad array of Disney entertainment, products and services. Disney Xtreme Digital (Disney XD), the broadband centerpiece of the new site, will allow guests to personalize their favorite Disney content as well as watch and share with others videos, including television shows and shorts; chat with friends, listen to music; create playlists; and enjoy an array of games. Disney.com guests will also be able to access premium content through Disney XD, such as the upcoming Pirates of the Caribbean Online multiplayer game, which is set to launch in 2007, adds the release. "Disney.com is the digital doorway into Disney and both a destination and a portal into a vibrant, rich online entertainment experience for children, parents and people genuinely interested in Disney," Iger said. |
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