MUMBAI: Neo Broadcast America, a Nimbus Communications group company, has entered into a distribution agreement with CSC Holdings, part of Cablevision Systems Corp, to telecast the 24-hour sports channel Neo Cricket in the U.S.

As part of the deal, Cablevision customers will be able to see the live coverage of all international cricket matches organised by BCCI played in India, as well as, other events like the Asia Cup along with cricket centric programming on Neo Cricket.
 
"Neo Cricket is dedicated to cricket programming. We have the exclusive rights for all international cricket games played in India, organised by the BCCI and we are excited to share these matches with cricket fans in the U,S,” said Neo Sports Broadcast COO Prasana Krishnan.

The channel has been added to the iO Sports & Entertainment Pak and is also available as a part of the new iO South Asian package on Cablevision Systems. 
 
“We are pleased to continue expanding our iO Sports & Entertainment Pak with the addition of Neo Cricket.” said Cablevision senior VP of video product management Gary Schanman. “Cablevision is committed to delivering programming that meets our customers’ diverse interests, and this new addition serves this important commitment.”

Neo Cricket will be available on channel 463 as part of the iO Sports & Entertainment Pak at an additional $6.95 per month. The network is also available on channel 247 as part of the new iO South Asian programming package, which also includes World Picks Hindi, TV Asia, ITV Gold, Zee TV, and Sony Entertainment Television Asia and can be added for $24.95 per month to Family Cable level of service or above.