Mumbai: Pureheart, a brand in the nut and nut spread industry, has partnered with D2C Pro powered by Team Pumpkin to manage its marketplace operations on Flipkart. This collaboration aims to strengthen Pureheart’s online presence and drive growth on major e-commerce platforms.

Founded in 1932 under the Western India Cashew Company, Pureheart offers a variety of nuts and nut spreads, focusing on quality and health. The Western India Cashew Company has been the top exporter of value-added nuts for the past decade, supplying major global retail brands. With years of experience in sourcing and processing high-quality cashews and almonds, the company is dedicated to providing healthy, convenient, and affordable snacks for health-conscious families.

“We are excited to partner with Pureheart and bring their high-quality, nutritious products to a larger audience," said D2C Pro AVP Shubham Srivastava. “Their commitment to quality and health resonates deeply with us. We can’t wait to bring our e-commerce expertise to the table to help them reach even more customers. At D2C Pro, we’re all about creating connections, and we’re looking forward to making Pureheart a household name in the digital space. Together, we’re going to make some great things happen!"

As the marketplace management partner, D2C Pro will provide a full suite of services, including product cataloging, inventory management, pricing strategies, customer service optimisation, and data-driven insights to enhance Pureheart's marketplace presence.

Pureheart marketing head Unnikrishnan R said, “At Pureheart, we believe in the joy of good food and the power of healthful snacking. Collaborating with D2C Pro will help us extend our reach and ensure that more customers experience the taste and quality of our products. We look forward to working together to enhance our digital presence and provide a seamless shopping experience for our customers."