Mumbai: Team Pumpkin has secured the social media, performance marketing, and public relations mandate for SKG Group, an independent financial services firm based in New Delhi. The account was won through a multi-agency pitch and will be managed from the agency’s Gurugram office.
SKG Group serves high-net-worth individuals, families, corporates, and institutions, focusing on personalised wealth management and investment banking services. Their offerings include investment strategies, asset management, and capital market functions, such as fundraising, IPOs, mergers, and acquisitions.
SKG Group director Khush Gupta said, “We are pleased to onboard Team Pumpkin as our digital marketing and PR partner. In today’s dynamic financial landscape, it’s essential to engage with our clients through the right channels, and we believe Team Pumpkin’s expertise will help us achieve that. They've got a great reputation for delivering results, and we're confident they'll help us make a bigger splash in the digital world.”
Team Pumpkin co-founder and CBO Swati Nathani said, “We are thrilled to partner with SKG Group, a firm known for its client-first approach and deep financial expertise. Our focus will be on building a robust digital presence for them through innovative social media strategies and result-oriented marketing campaigns.”
Team Pumpkin will work closely with SKG Group to enhance their online visibility, drive targeted traffic to their website, generate qualified leads, and optimize their return on investment. As per the mandate, the scope of the project includes ideation, concept development, creative development, social media management, performance marketing, and public relations.