Mumbai: Simply Fresh, the flagship brand of BN Group, has launched its #HarLadkiDurga campaign in celebration of Durga Pooja. The video campaign reflects the core message that every woman embodies the spirit of Goddess Durga, representing strength and resilience. It encourages viewers to honour and respect the inner strength of women as they overcome life's challenges.
BN Group’s chief marketing officer Kiran Giradkar shared his thoughts on the campaign, stating, "Durga Pooja is a time to honour strength, courage, and resilience - qualities that every woman possesses. Through #HarLadkiDurga, we hope to inspire people to recognise and celebrate the goddess in every woman, respecting her dignity and integrity in all walks of life."
This campaign has been launched across social media reminding everyone of the powerful reflection of Maa Durga in every woman.
Today, as we celebrate, let’s remember the spirit of Maa Durga and the strength she carries with her. Let’s extend this to every woman in our lives and make sure we protect and respect them.#HappyDurgaPuja #HarLadkiDurga #BNGroup pic.twitter.com/Uom1RZ880o
— BN Group (@TheBNGroup) October 3, 2024