Mumbai: It's that time of the year we all eagerly await! It's when diets take a back seat, and we savor delectable modak, puran poli, and satori. It's when the powerful rhythm of dhol-tasha echoes through the streets daily. It's when the evening aarti becomes a surreal experience. It's a time when devotion, passion, culture, and artistry merge to create a magnificent display, celebrating our beloved Ganpati Bappa.
To bring the grandeur and splendor of Ganeshotsav to every corner of the country, Moj, India's largest short video platform, presents #BappaOnMoj. Starting from 16 September at 8 AM and continuing until 28 September at 12 AM, this celebration allows you to witness Lord Ganesha in all His glory, live from popular pandals across Maharashtra. Over 100 renowned Moj creators will livestream the Darshan of Ganpati Bappa from these celebrated pandals, ensuring that devotees everywhere can pay their respects and immerse themselves in the vibrant festivities.
Across the ten days, Moj creators, including popular creators such as Rohit Bhoir, Raj Prasad, Nishant Khalade, Kavita More, Akash Kamble, Shubham Mapralkar, Siddhesh Sante and Sanket Shinde, are set to visit famous pandals and cover the celebrations. The pandals include Lalbaug cha Raja, ChinchPoklicha Chintamani, Ganesh Galli (Mumbaicha Raja), Khetwadicha Raja, GSB seva king Circle, Andhericha Raja, Girgaoncha Raja, Sahyadri Krida Mandal, Bhandarkarcha Raja Mandal, Dagdusheth halwai Mandir, Kasba Peth Ganpati, Tulshibag Ganpati, Dashbhuja Ganpati Temple, Chintamani Temple, Mayureshwar Mandir, Khinditla Ganpati, Omkareshwar Mandir and Parvati Hill temple, in Mumbai and Pune.
Talking about the #BappaOnMoj campaign, ShareChat and Moj Sr. director of content strategy and operations Shashank Shekhar said, “The real essence of Ganeshotsav in India, and especially in Maharashtra, is the diversity of celebrations, underlined with shared devotion and passion. For the second time in a row, we wanted our users to truly and closely feel the spirit of Ganpati festivities which are an amalgamation of devotion, culture, art, food, music, and historical relevance. With #BappaOnMoj on Moj LIVE, we want to ensure that our users feel like they are a part of the glorious celebrations across the state through the eyes of their favorite creators. Through this campaign, our user community will be able to fully immerse themselves in the exciting celebrations and seek the divine blessings of Bappa, wherever in the country they might be.”
The ten-day campaign will be a cultural extravaganza as creators from varied genres like dance, music, acting, and food, will take you through an unparalleled immersive experience which will cover all the aspects of the festivities - from the preparations and the amazing decor to the delicious food being offered, the historical significance of the pandals, and of course the Live Darshan of Bappa. Other Moj creators will also give the users a sneak peek into the celebrations at pandals in their neighborhoods, and even the family celebrations at their homes. Get ready to join Moj LIVE from 16 to 28 September to celebrate Ganeshotsav like never before and seek the blessings of Bappa from anywhere in the country!