Mumbai: Pro Panja League (PPL) on Friday announced its renewed partnership with Willow TV, the leading broadcaster of cricket and combat sports in the United States. This partnership aims to bring the exhilarating professional arm wrestling from India to the US, where the game is quite popular and at the same time, strengthen the fan base globally.
Last year, Willow TV telecast the Ranking Tournament across the USA and Canada, which was held in Gwalior in July 2022. This year, the matches will be telecast live from (9:30 EST) onwards. Fans can look forward to witnessing the strength, endurance, and intense competition that makes the Pro Panja League one of the most exciting and rapidly growing sports leagues in the world.
“We are elated to join hands with Willow TV once again and continue our mission of promoting arm wrestling as a competitive sport. Willow TV has a fantastic track record of delivering high-quality sports content to fans, and we believe this partnership will play an important role in expanding the reach of Pro Panja League in the United States,” said Pro Panja League, co-founder Parvin Dabas.
Willow TV Chief Operating Officer Todd Myers said, “Willow TV has been entertaining sports fans for two decades in North America. We are thrilled to add the Pro Panja League to our list of world-class events. The PPL is going to be non-stop action which will keep Willow subscribers on the edge of their seats”.
Willow TV is the only 24x7 live cricket channel in the USA, with several hundred days of live cricket covered annually, and is also home to the Indian Premier League in the region. Willow has exclusive agreements to be the official broadcaster of The International Cricket Council (ICC), Indian Premier League (IPL), England Cricket Board, Cricket Australia, Cricket South Africa, West Indies Cricket Board, Sri Lanka Cricket, Bangladesh Cricket Board, Pakistan Cricket Board, Zimbabwe Cricket, Pakistan Super League and others.
Pro Panja League season one will take place between 28 July 2023 and 13 August 2023 and will be broadcast LIVE on Sony Ten 3 SD and Sony Ten 3 HD channels.