Mumbai: As the world celebrated Christmas and was a jolly environment for many on Sunday, it was not the case for MX Player global content acquisitions & alliances senior vice president Mansi Shrivastav. Little did she know that she would breathe her last on a day that the world rejoices.
Shrivastav was a professional and leader in the media & entertainment space for over two decades, working with MX Player. As senior vice president of content acquisitions, alliances, and distribution at MX Player, she was instrumental in the creation of India's largest video-on-demand service, which has transformed the current digital landscape by developing first-of-their-kind, ground-breaking, and one-of-a-kind content strategies to expand market size with a robust and diverse content portfolio.
Throughout her career, she also conceptualised and laid the groundwork for some of India's leading TV channels, including Movies Now, Zoom, Romedy Now, MN+, and Channel V, where she oversaw the programming and content strategies that ensured market leadership in their respective segments.
With her mantra of life being "forget the day’s troubles, remember the day’s blessings—tomorrow is another day," as Scarlett O’Hara says – Shrivastav was a damsel who lived in the moment.
A girl who loved spending time with her family and friends and was an absolute fan of her mother’s cooking, Shrivastav was strong about great nutrition, long walks, yoga, and meditation, and also had a parallel life interest in watching American reality TV shows and rom-coms.
Shrivastav thought that more kindness would make the world a better place. She was of the view that life is all about balance. "You don’t always need to be getting stuff done. Sometimes it’s perfectly okay and absolutely necessary to shut down, sit back, do nothing, and reset," she believed.
Here’s hoping she has a great reset, up above.