Mumbai: India’s first LGBTQ+ OTT platform EORTV has named Falguni Shah as managing director of its OTT business. 

"Shah will be responsible for the rollout and management of EORTV’s content and revenue. She will also be handling the brand to create awareness for the Indian market," said the platform in a statement on Monday.

She will continue to hold her position at the EORTV’s production arm Dreamzz Images Studio as well. "Shah’s expansion of portfolio comes as EORTV continues to expand its commitment to development of the OTT marketplace," said the statement.

Shah brings in a decade of experience working with leading broadcast, video-on-demand, and digital companies. She has twelve years of experience in content creation, brand integrations, syndication and marketing.

Prior to her experience in the entertainment industry, she has held plump positions in the companies like Standard Chartered Finance Ltd, HDFC Standard Life, Tata Teleservices Ltd and BPL (Loop) Mobile, post which she switched from corporate to the content industry joining Dreamzz Images Studio.

"We have a huge responsibility to entertain our audience with relevant content. Also because LGBTQ is a sensitive topic in India, we are catering to the content demand with utmost care taking into consideration the sentiments of our audiences," said Falguni Shah. "Content is of prime importance to us. We’ve been building an innovative OTT business which we now plan to further accelerate this year.”