Mumbai: Ogilvy has promoted Arvind Srivastava to the position of chief strategy officer of Ogilvy Asia. He succeeds Benoit Wiesser, who will be relocating to Europe.

Srivastava started his career as a CRM planner at OgilvyOne Delhi and has spent nearly 18 years with Ogilvy Asia in various strategic planning roles across the markets. He is currently serving as chief strategy officer, Ogilvy China. "Srivastava will continue to work from Shanghai where he has been since 2016," said the company.

“Arvind has done an outstanding job for Ogilvy Asia for nearly 20 years in various strategy roles across several Asian markets,” said co-chief executive Asia and chief executive Greater China Chris Reitermann. “He has a deep understanding of the evolving strategy needs of our Clients and brings a great mix of business, brand and digital strategy to our offer. We very much look forward to partnering with him in building on the strong foundation set by Benoit and I’m personally excited to have a strong strategy partner continuing to be based out of China.”

Srivastava previously led and anchored Ogilvy China’s strategy for global clients such as Nestlé and The Coca-Cola Company and played a key role on large Chinese brands, including AliExpress.

“Ogilvy has one of the strongest and the most effective strategy teams in Asia, and I feel truly honored to be given this responsibility,” said Srivastava on his new role.“I am excited at the opportunity to partner with our strategy and business leaders to continue evolving and modernising Ogilvy Asia’s strategic solutions to drive growth and impact for our clients at the intersection of capabilities.”