Mumbai: The Asian Federation of Advertising Associations (AFAA) has elected Srinivasan Swamy as its chairman for a term of four years, at its general body meeting held on Tuesday.

Swamy, a doyen of advertising and the chairman of R K Swamy Hansa Group, has held leadership positions in many industry bodies at a national and global level. He has been International Advertising Association (IAA) chairman and world president, Confederation of Asian Advertising Agency Associations (CAAAA) chairman, Advertising Agencies Association of India (AAAI) president, IAA India Chapter, Advertising Standards Council of India (ASCI) chairman, All India Management  Association (AIMA) president, to name a few.

"This is a privilege not just for me but for the Indian marcomm community at large. The AFAA not just hosts the prestigious AdAsia conference, but is also connected with AdStars, and runs the widely acclaimed FastTrack program where young professionals are trained and transformed in a three-day program," said Swamy. "I look forward to making a meaningful contribution to the communications industry in Asia, as well as seeing how AFAA can work along with other global industry Associations and further the cause of professionalism."

India gave AFAA two distinguished Chairmen in the past – Gautam Rakshit and Pradeep Guha.

AFAA is represented in India by the Advertising Council of India (ACI) whose members are The Advertising Club, Advertising Agencies Association of India, the India Chapter of International Advertising Association, Indian Broadcasting and Digital Association, and the Indian Society of Advertisers.