Mumbai: Homegrown social commerce platform Trell has announced its new initiative #AzaadHoAzaadRaho to celebrate the 75th Independence Day.

The company has roped in Rock and HipHop Indian artivists EPR Iyer & GJ Storm for a special anthem with empowering lyrics that scream out #AzaadHoAzaadRaho, loud and proud.

"While we have been an independent country for 75 years, there are quite a few things that entrap us and curb our freedom - be it judgment, opinions, or even trolls. With this campaign, the company wants to instill the message for its audience to be free, be azaad of anything and everything that holds them back," said the statement.

Across the platform, Trellers are empowering audiences to express freely & recreate their own versions of the anthem.