KOLKATA: All India Digital Cable Federation (AIDCF) has appointed GTPL Hathway MD Anirudhsinh Jadeja as the new president of the apex body of digital cable television players. The change has been made as the tenure of DEN Networks CEO SN Sharma as AIDCF president ended on 31 March 2021.

Jadeja is a veteran in the cable industry and founded GTPL Hathway in 2006. His strategic vision and hands-on leadership shaped the cable business over decades.

While giving his farewell address, Sharma welcomed Jadeja as the next AIDCF president and said, “Cable industry has witnessed many challenges in the last two years, including huge operational challenges from Covid2019 pandemic, however, due to its strong roots with the public at large, it managed to sail through. We hope the coming time will be interesting and conducive for the growth of the industry.”

In his first statement as AIDCF president, Jadeja said the apex body will continue to focus on the inclusiveness of all industry players, growth of the cable industry and its stakeholders, and representing the relevant issues and requirements of the industry in different forums. “The broadcasting and cable industry is witnessing the transformation in technology and delivery and we, at AIDCF, will continue to work towards benefitting the end consumers through technological advancements,” he added.

Noting that the next two years will be a period of technological upheaval in the cable industry, AIDCF secretary general Manoj P Chhangani said the federation and its members under Jadeja’s leadership will chalk out a robust path in providing advanced services to the end consumers.

All India Digital Cable Federation (AIDCF) is India’s apex body for digital Multi System Operators (MSOs). The federation works towards the overall growth of the sector and creates an environment for not only complete digitisation of cable TV under regulatory guidelines but also delivers the benefits of digital services including broadband and other value added services to the people of India thus fulfilling the dream of ‘True Digital India.’