MUMBAI: English GEC has become the top gainer in week 05, 2020 of Chrome Data Analytics and Media data. The genre grew by 17.93 per cent. In this genre, Colors Infinity channel gained the highest OTS with 47.5 per cent in six metros market.
OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.
This week, English Movies gained second position and grew by 10.21 per cent in six metros market. In this genre, Movies Now channel gained the highest OTS with 53.8 per cent. Sports genre stood in the third position by gaining 4.72 per cent in all India 1 lakh+ market. DD Sports secured the highest OTS with 98.6 per cent.
Infotainment genre stood in the fourth position in all India 1 lakh+ market and grew by 2.43 per cent. History TV 18 channel gained the highest OTS with 89.9 per cent. Kids genre stood at the fifth position in all India 1 lakh+ market and grew by 1.84 per cent. Discovery Kids secured the highest OTS with 90.8 per cent.