MUMBAI: CNBC-TV18, in association with Bajaj Allianz joins hands to launch the 1st edition of the Lifegoal Advisor Awards 2019. This award aims to honour Life Insurance advisors, Mutual Fund Distributors and CAs. Keeping in mind the paradigm shift in the buying patterns of the Indian consumers in the insurance sector, advisors play a very important role in helping customers identify and plan for their desired life goals like buying a house, higher education for kids, planning an early retirement, etc.

Through this award property, the channel aims to acknowledge heroes who have been life goal enablers, assessing them based on their contribution to the lives of consumers, leveraging best practices, technology adoption among other things. The awards will also highlight the opportunities and obstacles that lie ahead in the insurance advisory field.

The Awards shall be hosted in 7 zones i.e. Mumbai, Delhi, Bengaluru, Kolkata, Lucknow and Chandigarh.

Commenting on the awards, Bajaj Allianz Life  MD & CEO Tarun Chugh said “The role of an insurance consultant or other financial distributor goes beyond just selling investment solutions to customers. Insurance consultants, mutual fund distributors and other financial advisors map the journey of a customer's life goals and play an integral part right from planning for the life goals to systematically investing towards them to achieving these goals. As an industry, we do not have a common platform to recognize the contribution of these unsung heroes in the financial planning journey of customers”

The platform also extends a chance for interested participants such as life-insurance and mutual fund advisors along with CA’s amongst others to nominate themselves by visiting their official website.  

For more details please visit www.news18.com/lgaa