MUMBAI: Influencer marketing platform Buzzoka has recently launched Social Gabbar, a B2C platform for content creators. The platform is created with a vision to provide greater visibility to influencers across its target audience. With the launch of Social Gabbar, Buzzoka can now acknowledge, felicitate, and nurture talent pan India.

Social Gabbar provides a complete space for recognition to the influencers from different walks of life. The platform gives digital celebs a chance to catch the eyes of the bigger brands in the times when social media is flooded with information and people. It will help to popularise the content which is relevant for online stars, stars to be and brands, that otherwise gets lost in the heap of social media. Social Gabbar empowers influencers to become social media stars. From ‘trending’ to ‘hot & viral’ to ‘gossips’, the platform has a dedicated corner for new-age content.  The platform provides influencers an opportunity to monetise their talent through social media.

Commenting on the same, Buzzoka CEO and co-founder Ashutosh Harbola said, “The new platform, Social Gabbar, aims to bring out the talent, especially from the tier-2, 3 and rural India. Also, it strengthens Buzzoka’s exclusive tie-ups with talent across India. The platform also provides a track on the latest happening in the Influencer marketing industry and social media domain. This initiative is yet another step in our journey to build strong connections with the last mile content creator.”

Influencer marketing is one of the hottest trends of these times. Marketers have realised the power of influential voices reaching diverse audiences at a fraction of the cost of traditional advertising.  Hence, the market is increasing at a fast pace and Buzzoka has capitalised on the same by introducing a platform, Social Gabbar, where all influencers can come together under single infrastructure to share their expertise and gain better visibility.