MUMBAI: B4U Network has announced that chief commercial officer of India, Moses Francis Chinappa, willtake charge of the additional role of business head, MENA (Middle East and North Africa). Chinappa shall now handle the profit center and sales of Aflam and Plus channel (MENA region) along with sales for India.

He will functionally report to international business head for the MENA region Ashok Shenoy and will continue to report to CFO and COO broadcasting operations India Sandeep Gupta.

He takes the baton from Zeeshan Sajid Amin, who wishes to explore an opportunity outside B4U after a stint of five years with the company.

Shenoy said, “We are thrilled to have Moses to oversee the operations in the MENA region. His expertise in sales and business strategies are an asset and we look forward to generating further profitable growth in the MENA market. We thank Zeeshan for his time and commitment to B4U and we wish him all the very best for his future endeavors.”

On his appointment, Chinappa states, “I am looking forward to taking on the additional responsibility as business head, MENA. Whilst I am certain it will be a challenge, I am confident that I will be able to use my large amount of experience and pre-existing business relationships to develop long-lasting strategies to ensure B4U has consistent growth in the MENA region.”