GOA: Friend MTS (FMTS), a leading digital piracy containment technology and service provider, announced here at IDOS 2016 that India would be strategic to its plans over the coming years.

Industry stalwarts from the broadcast and cable industry, spanning all segments of cable, OTT and DTH, at IDOS 2016 acknowledged the opportunity and challenges in a digital world, including that online and digital piracy is a growing menace that needs to be addressed and tackled sooner rather than later.

The participation of FMTS at IDOS 2016 highlights this very fact as India goes digital and Indian content, its owners and creators not only surge ahead, but also grapple with digital downsides like online piracy.

FMTS EVP Paul Hastings said, "We have engaged with almost all the stakeholders in India, ranging from broadcasters to DTH operators to OTT players to Films and Television Guild. There is recognition across the board that the next generation piracy containment service based on forensics-global identification- monitoring and takedown from FMTS will be a game changing offer to the Indian market".

Friends MTS’ South Asia partner Rahul Nehra added, “FMTS anti-piracy service offerings will help content owners realize substantially higher revenues and we will be working relentlessly with all stakeholders, including the government, film associations across regions and Indian Broadcasting Foundation to prepare, prevent and profit from this digital revolution."