MUMBAI: The English movies genre emerged as the gainer in Chrome’s opportunity to see (OTS) analysis in six metros cities by registering an increase of two per cent. Movies Now was the leader with 47.2 per cent OTS in week 35.
Next up, the English entertainment genre with a 1.7 per cent gain in the same market took the second spot in the list of top gainers. Comedy Central led the tally with 46.0 per cent OTS.
The Business news channels’ genre in the same market too noted a growth of 1.7 per cent with CNBC Awaaz emerging as the chart topper with 82.4 per cent OTS.
Last but not the least, Religious channels in the Hindi speaking market observed a 0.7 per cent rise with Aastha in the number one slot with 97.9 per cent OTS.
Meanwhile, witnessing a drop of 1.8 per cent, the English News channels’ genre in the six metros topped the loser category with Lok Sabha TV scoring 92.5 per cent OTS.
On the other hand, with a drop of 1.1 per cent, the Hindi GEC genre in HSM was in the second spot with Star Utsav registering a 97.1 per cent OTS.
The Hindi Movies genre in an identical market recorded 1.1 per cent drop with Max a scoring a 92.5 per cent OTS. With the drop of 0.6 per cent Music genre in same market stood last in the list with 9 XM in the number one slot with 90.2 per cent OTS.