MUMBAI: Global media firm Zonemedia has signed their first deal with UK independent producer, Wall to Wall Media.
Zonemedia has bought the reality game show Spy acquired for broadcast on its Zone Reality channel in India.
Commissioned by the BBC, the 10 episode one hour series sees a group of ordinary people set the ultimate life-changing challenge – to leave their lives behind, lie to family and friends, relocate to a new city and assume a whole new identity – as they step into the shadows and become spies.
Replicating the real training processes of MI5, MI6 and the CIA, recruits will find themselves under the most intense psychological pressure - but only one recruit will make it; the rest will have to return to their ordinary lives.
Zonemedia senior VP channels Steve Cole says, “This groundbreaking show takes reality television to a whole new level as people are challenged to leave everything behind – Zone Reality is the perfect platform for such an innovative idea and I am confident audiences will find Spy riveting viewing”.
Wall to Wall Media sales executive Nick Pawsey says, “We’re pleased to be in business with Zonemedia on intelligent reality series Spy. This deal now means the show is available in over 100 territories worldwide – a real testament to the universal appeal of the secrets of spying.”