MUMBAI: Star Movies has secured the exclusive pay-TV rights to the Star Wars and James Bond franchises for India, Taiwan and Southeast Asia.

The channel launched its Absolute Bond campaign this month, airing back-to-back features over the course of 11 weeks. This will be the first time that all 21 Bond films will air on the same channel in Asia. Star Movies is also set to showcase all six Star Wars movies, including the premiere of Star Wars: Episode III-Revenge of the Sith.

Star movies executive VP content Ross Crowley says, “2006 is going to be another banner year for Star Movies. Now the home of household names such as James Bond, Darth Vader, Han Solo and Luke Skywalker, Star Movies has reinforced its position as the destination of choice for fans of Hollywood movies.”