MUMBAI: The search for the sexiest man on earth is all set to rock American television. Playgirl TV which positions itself as the first adult television network for American women will air its first pay-per-view special.

Centrefold Search Las Vegas will feature eight gorgeous guys auditioning for a panel of industry experts, including Playgirl editor-in-chief Michele Zipp and Vivid Video film star Savanna Samson.

Dwelling on the show Zipp says, "With all the television shows dedicated to showing competitions between beautiful women, we thought that it was time to turn the tables and give women the chance to check out some of the hottest men in the country. The show is a lot of fun, and we are thrilled that our first pay-per-view special has the opportunity to reach so many viewers."

The show is airing till April 2005. The 90-minute special features all eight contestants strutting their stuff in front of a live audience of enthusiastic women, as well as up close and very personal "profiles" of each candidate.

The special is available to cable subscribers on In Demand Pay-Per-View, and to satellite subscribers via major satellite television providers. To find out more and to vote visit
www.playgirltv.greatpleasures.com. One winner will win a date with a Playgirl Centerfold.