MUMBAI: In an attempt to project the scintillating modelling world, Vh1 and Wilhelmina Productions have joined hands to produce a reality based show titled The Agency.

Vh1 has ordered 10 episodes of The Agency and GRB will distribute the series internationally.

The half-hour reality show aims to project the inside story of the modeling world which will contain real life picture of models, agents and the not so beautiful stories behind the world's most beautiful faces.

Apart from showcasing the relationships that exist between the agents and talent, the show shall portray agent's livelihood and the work pressure they undergo while executing clients' demands.

Wilhelmina is one of the largest model agency chains in the world, founded by legendary model, Wilhelmina Cooper in 1967. Sean Patterson and Corey Preston are executive producers for Wilhelmina. Gary Benz is an executive producer and Craig H. Shepherd is a co-executive producer for GRB Entertainment.