MUMBAI: The good times continue to roll for Balaji. The soap factory's latest show on pubcaster Doordarshan, Kyamaat - Jab bhi waqt aata hai, has started off on a great note and continues to maintain its position in the third week.

On the day of its launch the show ranked number two, with rating 9.7 TVR, next to DD's top runner - the supernatural thriller Aap Beti, which continues as DD's top show, with 12 TVR's.

 
Kyamaat , the show about love, deceit and revenge debut on 19 December 2003 on DD1.

Conceptualised by Ekta Kapoor, the new show, airing on Fridays and Saturdays at 9 pm, has Ali Hasan, Amita Chanekar, Kishwar, Neelam Mehra, Lily Patel and Ashish in its main cast. 

Speaking to indiantelevision.com, the show's creative director Sandiip Sikcand said, "The show had to do well. We never cut corners in the production. Although it is shown on the national broadcaster, the treatment was like a satellite show, complete with gloss and glamour"

The freelance creative director, who is also looking at the creative aspects of Kahaani Ghar Ghar Kii, offered that the script is ready for 22 episodes and that DD had commissioned Balaji to do the show for a year to begin with..

The actors roped in are Balaji's actors and therefore the connect with the audience was instant. But the major plus of the story according to Sikcand is the story flow. "It is a thriller saga and right from the first episode we have introduced the thrill element. Despite it being the first episode, the pace of the show wasn't slack and we intend to keep it pacy."

"We will be introducing a lot of tracks, besides the main one between the three protagonists. One interesting track has to do with an evil spirit and another one is about skeletons from the past," he offered.