MUMBAI: "India votes for India's Best." That is Zee's next agenda for Zee's talent hunt India's Best- Cinestars Ki Khoj.

With the talent hunt having reached its final phase, next is public opinion and the channel has invited viewers to decide the fate of the final 20 contestants competing for the title of India's Best.
 
 
While voting has already begun, viewers can vote via SMS to 7575, toll free numbers 1250 111 130 for Mumbai and Delhi, 1250 130 for Ahemdabad, Indore, Pune, Kolkatta, Chennai, Banglore, Hyderabad, Gurgaon and Ludhiana and through the Internet. According to a company release, the telephone lines will be open 24 hours.

Speaking about the initiative Zee TV president Abhijit Saxena said, "The viewers are the ones who will watch these super stars on the big screen. Therefore it is the viewers right to vote and select the best. Thus the concept of India Vote's is a step to choose the most deserving contestant from the 20 finalists of India's Best."
 

Thus far in India's Best -Cinestar ki khoj, viewers have witnessed many youngsters queue up for auditions across 20 cities in India and five abroad. The channel has tried to capture the excitement of the ground events, the grooming and the short-listing from the 20 city winners to the 32 finalists has been telecast and latest to the final twenty.