MUMBAI: Bollywood seems to be taking over YouTube in a big way. The trailer for Hrithik Roshan's upcoming superhero flick Krrish 3 has already garnered over seven million views in less than seven days on YouTube.
The two-minute long trailer was released amidst much fanfare last Monday and crossed a million views the following day. It managed to cross the three million views mark in under 36 hours as well. Given the craze of superhero films and Roshan's fan-following, the feat seems interesting. The movie will take off from where Krrish, which was released in 2006, ended. While we have no clue about what happened to Krrish 2, the latest iteration in the Koi Mil Gaya series will see a release this Diwali.
Krrish 3 is not alone, other upcoming big releases like Once Upon Ay Time in Mumbai Dobaara has seen just over a couple of million views on YouTube within a week of its releases. Other smaller flicks like John Abraham's Madras Cafe and Shuddh Desi Romance too have seen a huge number of views days after their release on the online video streaming site.
