MUMBAI: Eros International Media’s online entertainment service ErosNow has joined hands with Kerala’s Internet Service Provider (ISP) Asianet Broadband to launch a movie streaming service called Broadband Movies.

The streaming service will enable Asianet customers to watch high quality entertainment content including its south Indian repertoire of movies and music from the ErosNow platform on multiple smart devices. The subscription-based service will be available to all Asianet Broadband subscribers with a one month free subscription.

Eros Digital CEO Rishika Lulla Singh said, “We are delighted to partner with Asianet Broadband and bring the best in movies to its large subscriber base in Kerala. Asianet's large scale bandwidth and high speed will allow users to view unlimited entertainment from our wide catalogue.”

Asianet Broadband executive vice president Satish Kumar added, “We are very happy to associate with Eros International and excited to offer ErosNow, a unique digital entertainment platform to our subscribers. This will help our customers to watch and listen to movies, music and other content in all Indian languages with high quality. This association will take the consumer viewing experience to the next level.”

Asianet Broadband vice president Jiji John said, “Our superior technology to deliver high speed broadband connections have been possible through the implementation of DOCSIS and Fiber to the Home (FTTH) technologies, which have the capacity to deliver up to 300 Mbps broadband service to individuals. It will definitely boost the picture quality and ensure ultra high speeds to the Asianet Broadband subscribers which will enhance the video streaming experience.”

The service will be offered at a monthly subscription price with a base price for unlimited viewing of movies to Asianet subscribers.