MUMBAI: Public Relations firm The Communique will close operations on 31 March. This is in the wake of the company's proprietor, media person Nitin Kalra's decision to join Rajshri Media (P) Limited as VP-content sales and marketing from the next financial year.

Kalra will join Rajshri Media on 1 April. Rajshri Media is the digital company of Rajshri Productions (P) Limited. Kalra has been involved with the company as a consultant - content development since February 2005 and drives the mobile business of the company at present, the release adds.

The Communique was started in January 2003 as a PR company. During its tenure, the company catered to over 85 clients including Rajshri Productions, Nimbus Communications, CRU India, FreeSpirit Entertainment, T-Series and singer Anu Malik.

The company's existing clients, besides others, include Sony Entertainment Television, Universal Music and Pankaj Udhas, states an official release.