MUMBAI: Hollywood is beginning to gain hearts in China. DreamWorks Animation‘s Kung Fu Panda 2, which hit the theatres on 26 May, is faring well at the box office amid protests from a section of the Chinese.
Kung Fu Panda 2 has opened in 11 markets and drawn $57 million from 8,023 locations. Even in China, the movie has performed well despite a cultural backlash against it.
No independent box office figure from China is available but a strong part of the population has found the film highly entertaining.
That, however, has not prevented a small section of the population in launching protests and even considering boycott. They are of the opinion that this American Movie has ‘Chinese Elements‘, which has twisted the Chinese culture and tried to fool the next generation with American Fast food.
The makers of Kung Fu Panda 2 have used elements of Chinese culture for advertising to the Americans. They have called it a "cultural invasion".
The production designer admitted to being inspired by the architecture, scenery and weather of Chengdu, which is the capital of Sichuan province, of Southwest China. The Sichuan-style noodles and the Taoist culture are popular elements of Chengdu which have been shown in the movie.
The Chinese market is extremely important to Hollywood because, as per the quota system of China, only 20 foreign films are allowed in China. Controversy doesn‘t seem to let the makers of the movie rest. Even when the original Kung Fu Panda released in 2008, there was a protest in China for similar reasons.