MUMBAI: The Bollywood network, B4U, has formed a new joint venture with Relativity Media for its first Hollywood film The Best of Me.
An adaptation of ‘The Notebook’ writer Nicholas Sparks’s novel with the same name, the film will be directed by Michael Hoffman who has directed movies including One Fine Day and A Midsummer Night’s Dream. The star cast features the Superman Returns actor James Marsden and Michelle Monaghan of Mission Impossible series fame.
Relativity-B4U’s first Hollywood distribution film The Best of Me, is slated to hit the theaters on 31 October.
The venture will leverage the combined expertise, relationships and resources of the companies to create and distribute highly-engaging long and short form entertainment and sports content in India that will span a variety of mediums including film, television and digital.
They plan to create and distribute innovative entertainment and sports content in India across Film, Television and Digital Platforms which will strengthen ties between Hollywood and Bollywood.