MUMBAI: PVR Cinema has launched a new six-screen multiplex at Vaishnavi Sapphire Mall, Yashwantpur in Bangalore.

PVR Cinemas CEO Gautam Dutta said, “We are very excited about this brand new property. The cinema would be a new hub of entertainment for the residents in the nearby vicinity. Also, with the wide range of programming mix provided at the box office and the vast offerings of food and beverages at the property, we ensure to provide a wholesome family entertainment outing to our patrons.” 

Equipped with state-of-the-art technology, the cinema also has Christie digital projection; 3D enabled screens along with Dolby digital 7.1 surround sound system. 

PVR joint managing director Sanjeev Kumar Bijli said, "Bangalore is a unique market for cinema exhibition as it has a very interesting mix of audience that prefers a varied range of movies. From animated movies to drama, action to regional, the market demands are high on terms of entertainment. People here are very keen to get the best quality in terms of ambience, technology and food and beverages. Hence, we have taken utmost care whilst building this property. I would also like to thank Sugam Vanijay holdings, our mall developers for providing us a strategic location in the city. We look forward to have further associations with them."