Mumbai: Ekan, the hero of Pogo's original animated series Ekans-Snakes Awake!, is set to make his big screen debut. The children's animated film "Ekans-Hero Ek Villain Anek" will be released exclusively in theatres at PVR cinemas.

This new film will be shown in Hindi, Tamil, and Telugu at 72 PVR locations across 40 cities in India beginning 19 August.

In addition to the movie screening, PVR has planned a variety of fun activities for kids, such as mascot visits and contests with Ekans merchandise as prizes.

At the flagship PVR theatres in Mumbai, New Delhi, and Bengaluru, an experiential zone will be created where young fans can meet Ekans.

Additionally, weekend activities such as face painting, drawing, origami, and interactive games are planned to keep the kids entertained.

Warner Bros. Discovery head of kids cluster – South Asia Uttam Pal Singh said, "Since the launch of our India original animation series ‘Ekans – Snakes Awake!’, it has consistently been a fan favourite. We are all set to take Ekans’ adventures and bravery from the small screen to the big screen with 'Ekans-Hero Ek Villain Anek’. PVR Cinemas and the experience it provides make it an ideal partner to premiere the movie and reach an even wider audience. We are sure the movie will appeal to kids across the country, propelling Ekans to even greater popularity."

PVR CEO Gautam Dutta said, "PVR is excited to host POGO’s much-awaited kids’ animated movie, 'Ekans-Hero Ek Villain Anek.' The movie is being released as part of the PVR Kids' Day Out initiative, which offers the perfect opportunity for families with children to have a fun outing at our cinemas. It has always been our endeavour to offer exclusive content and differentiated experiences appealing to every customer demographic. We strive to create opportunities for our youngest audience to experience our unique offerings. We are certain that kids will enjoy watching Ekans on the big screen."