MUMBAI:  Jubin Rajesh Desai, a seasoned expert in talent management, marketing, and public relations, has taken on a new role as vice rresident, talent management & relations at Dharma Cornerstone Agency. With over 15 years of experience in the entertainment and marketing industries, Desai’s appointment is expected to bring fresh perspectives and dynamic leadership to the renowned agency.

Announcing his new position, Desai expressed excitement about the opportunity: “I’m happy to share that I’m starting a new position as VP talent management & relations at Dharma Cornerstone Agency!” The move marks the next chapter in his career, where he will oversee talent strategies, branding initiatives, and stakeholder relations in one of the industry’s leading organisations.

Prior to this, Desai served as head of marketing & celebrity management at Viniyard Films, a position he held for nearly nine years. There, he played a pivotal role in shaping the company’s brand identity and managing high-profile talent. His experience also includes a tenure as talent & branding head at Grazing Goat Pictures, where he contributed significantly to talent representation and strategic branding efforts.

Desai’s career highlights include leadership roles at Mid Day as senior manager of entertainment marketing, Digit 9.0 Web Marketing as head of PR, and Percept Profile as a PR associate. These experiences have honed his expertise in entertainment marketing, talent relations, and public relations, making him a well-rounded professional in the industry.

An alumnus of SIES College, Desai earned a bachelor of mass media (BMM) degree with a specialisation in advertising. His educational background, combined with his diverse professional experiences, has shaped his ability to connect brands, talent, and audiences seamlessly.

In his new role at Dharma Cornerstone Agency, Desai aims to push creative boundaries and foster strong partnerships that drive growth and innovation in talent management.