Mumbai: Wrap2Earn, India's leading technology-driven out-of-home (OOH) media marketplace, is thrilled to announce the addition of Sanjay Malkani to its dynamic leadership team. Malkani, a seasoned professional in the outdoor advertising industry, brings over 20 years of invaluable experience to his new role.

Throughout his illustrious career, Malkani has held key leadership positions in some of the industry's largest agencies, including Purnima Advertising, Mediascope Publicitas, Clear Channel, Posterscope, and Ogilvy. His journey as managing partner & national head has seen him drive business growth across multiple advertising verticals.

Wrap2Earn has witnessed remarkable growth in the past few years, emerging as the largest cab branding agency in India. Boasting an impressive portfolio of 500+ campaigns, for over 300 clients, branding over 100k cabs, across 37 cities in India.  

At Wrap2Earn, Sanjay will spearhead the sales division, driving growth and forging new partnerships with brands looking to leverage the power of technology in the cab branding segment. With his profound understanding of the advertising landscape, he aims to accelerate Wrap2earn’s growth further and cement their position as market leaders.

"We are delighted to welcome Sanjay to Wrap2Earn’s leadership team. His wealth of experience and expertise in the outdoor advertising domain will undoubtedly play a pivotal role in our continued growth and success," said Wrap2Earn Technologies founder Elmer Dsilva.

"I am excited to be a part of the Wrap2Earn team. Their innovative approach to out-of-home advertising and commitment towards transparency is a breath of fresh air,” said Malkani.

"As the demand for creative on-vehicle advertising solutions surges, I look forward to working with the talented team at Wrap2Earn, expand our offerings and achieve exceptional results for our clients.”