MUMBAI: Riedel Communications, provider of real-time video, audio, data, and communications networks, has hired broadcast-industry veteran Joe Commare as marketing and sales manager, North America.

Commare will design and implement new marketing strategies specifically for North American markets and also provide sales and technical support.

Before joining Riedel, Commare served as an account director for Wall Street Communications.

“Joe has spent his entire career in and around the broadcast industry, and he has extensive experience in selling and marketing to fixed and remote broadcasters. With a rich blend of technical expertise and marketing-strategy savvy, he will be a valuable asset as Riedel steps up its efforts in North America,” said Riedel Communications North America president Joyce Bente.

“It sure seems as if Riedel was the obvious next step for me, having been on the periphery of Riedel for years, I now look forward to leveraging all of my experience to bring the company's amazing solutions to customers here at home,” added Commare.