MUMBAI: Mogae Media's sales division Mogae Plus, which handles monetisation for FoodFood TV, Gaon Connection newspaper and Reliance Retail activations, has appointed Raju Sarin as head.
He will be based at the company’s Gurgaon HQ.
Sarin said, “We are building a young and competent team at Mogae Plus to help a larger number of third party brands reach the market more effectively.”
Mogae Media executive director Tanya Goyal added, “Raju is a seasoned professional. He brings both width and depth to Mogae Plus. We are constantly being approached by third party brands to lend the strength of our sales force to them. Raju is being charged to do just that.”
Sarin is a media industry marketing and sales veteran with over two and a half decades of experience across product launches, revenue expansions and new business development. He has worked in companies Living Media, The India Today Group, Media Transasia, HT Media Magazine division and MTV.
Additionally, Sonali Ayyer will be joining as head of West & South operations of Mogae Plus. Ayyer has more than 24 years of experience holding leadership positions in TV and print media. After a long stint at Zee TV, she represented TV Asia & Sun Network (US Beam) and Imagine Movies (UAE beam) to brands in the past.