Mumbai: After over seven years leading marketing and corporate communications at Hero Electric Vehicles, Manu Kumar has decided to move on. Reflecting on his time as head of marketing and crop comm, he noted the role's impact on his professional growth and Hero Electric's brand presence in the EV sector.
With more than 25 years of experience in integrated marketing across sectors such as IT, telecom, FMCG, BFSI, and NGOs, Kumar has led brand and communication strategies for blue-chip brands and startups alike. His past roles include Head of Marketing for UTStarcom India and South Asia, Head of Brand Communications at Bharti Airtel, and Brand Manager for Chevron Texaco. He has also worked with prominent agencies, managing accounts for major clients including Coke, Intel, and Microsoft.
In a LinkedIn post, Kumar wrote that he is taking a short sabbatical to recharge before exploring new opportunities. During this time, he’ll focus on mentoring startups in go-to-market and brand strategies, and engage with colleges and universities for guest lectures and mentorship programs.