Mumbai: Wow Skin Science's former executive Madhur Acharya has joined Lenskart as vice president of e-commerce. 

Acharya quit the personal care brand as vice president of marketing after a three-year stint. He announced the move in a LinkedIn post.

"Super stoked to announce my next stint as I join, Lenskart.com the brand that revolutionised the eyewear category in India. Elated to join this community of change-makers as I look forward to building and taking the brand's vision to various marketplaces in India & International. Special thanks to India's favourite Shark Peyush Bansal for this opportunity and not just inspiring me and millions of India’s youth, but also actively helping them achieve their dreams," Acharya said in the post.

Acharya joined Wow Skin Science in August 2019 as a senior business development manager, he was made its head of marketing in December 2020 and as its VP of marketing in July 2021.

In his 12-year career, he has worked at places like Forest Essentials, Cobrapost, Postergully, Freecultr, iEntergizer, and Justdial.