MUMBAI: To further bolster its digital business in India, Edelman has announced two strategic leadership appointments.
It has got on-board Kunal Arora as the national director who will be responsible for the company’s digital business in India, overseeing business planning and development and will lead a team of digital experts across Mumbai, Delhi and Bangalore.
He will be based in Gurgaon and report to Edelman Digital APACMEA president Gavin Coombes and Edelman India COO Rakesh Thukral.
Arora comes with over 16 years of experience in the digital advertising business. Before joining Edelman, he was the business lead at Hungama Digital Services for six years.
To further impetus to the company’s digital creative offerings in India, it has also appointed Deepak Agarwal as group creative director, digital. He will be based in Mumbai, heading an all-India digital creative team, reporting to Arora. In his role, he will lead the charge in elevating the digital creative for both content development and digital builds.
Agarwal, in his last role, served as Executive Creative Director, Copy M&C SAATCHI-i – the direct marketing & digital division of M&C SAATCHI.
“The addition of Kunal and Deepak is critical to our plans to broaden our Digital offering in India across creative, strategy and build,” said Thukral. “Kunal’s digital advertising experience and Deepak’s award-winning creative expertise will strengthen our capabilities to deliver truly integrated campaigns to our clients.”
“Kunal and Deepak bring unique and extensive experience in a variety of fields, from advertising to direct marketing to digital to social media, and we look forward to making the most of all of their expertise together with their passion and commitment to excellence as we build the Edelman Digital brand and business across India,” said Coombes.
He further adds: “These two skill leaders will work with the strong talent base we already have on the ground and our over 1,000 digital professionals throughout the world for the benefit of our clients.”
